HomeAttitudeSo… You Want to be a Traffic Exchange Owner?


So… You Want to be a Traffic Exchange Owner? — 6 Comments

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  2. Very good post Scott
    The truth is the truth,
    some people get hurt by the Truth and keep their head in the sand
    Some people take on board the Truth and make their decisions based on that

    Either way the Truth is what will keep people in business or not

    The reality is that you may be able to start a business with nothing but no one can sustain a business with nothing

  3. I suspect that some people look at TEs more like they did coloring books when they were children instead of viable businesses/sources of income.

    Think about it. In the coloring book analogy, you needed enough skinny books so each one of your friends could use one without ripping out the pages. They had to be similar enough so that no one got jealous of another kid and so that each child knew exactly what to do without having to go borrow a parent.

    When you treat TEs and a business based on shared advertising, you’re better looking at one site that many so that the greatest number of people are seeing each ad. As the owner, you need to be looking at market share, budgeting, income statements, break even points, etc. Not nearly as much fun as buying a bunch of similar things, with different themes, and passing them around.

    I’m looking forward to the launch tonight (about an hour and a half to go) to see how Lynn, Brian, and Robert have combined their skills to create an exciting new advertising platform that will help each of us create the greatest influx of new business.

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